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Business management - marketing

International Bachelor in Business Management - Marketing

Is this programme right for you?

Do you want to expand your boundaries and explore new horizons? Are you also fascinated by marketing and communication and do you want to improve your language skills day by day? Then perhaps this unique course is exactly what you're looking for. After all, your time as a student is the perfect moment for fascinating and fun international experiences.

What will you learn?

In the Business Management - Marketing bachelor degree, you receive an in-depth education in business economics. With a clear focus on marketing and communication. For example, you learn to develop products or services into strong brands. You develop your commercial talent, gain insight into consumer behaviour. You learn how to carry out market research. Of course, after three years, English will have become your second native language. But you can also brush up on your French/German, or even learn a new language, if you want.

In this programme, practice is never far away. You get to know the business world via cases, projects, company visits and your own work placement.

Here you can find the programme track.

Programme track

Programme Track

Where can you work?

Are you dreaming of a job as a sales manager, product manager, brand manager, account manager, communication manager, PR manager or market researcher? Preferably in an international environment? Then the bachelor degree in Business Management - Marketing is the right choice for you.

Applying for a challenging international role in a company or organisation? This international experience on your CV gives you a clear advantage. After all, you have knowledge and skills that set you apart from your colleagues with an 'ordinary' diploma.

Want to continue studying?

These are the possibilities: